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A Better Way to Be Insured

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Archives for November 2021

Cox Insurance Launches New Brand Redesign

November 22, 2021

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An Ongoing Evolution.

Exciting news! Today we are rolling out the newly redesigned Cox Insurance logo and brand identity as part of the continuous progression of our organization. Cox Insurance is a third generation, family-owned business that has continued to evolve to meet the needs of our clients. The new logo reflects the strength, energy, and competence of our 70+ year legacy, but with a more modern look.

“After more than three decades with our previous logo, the time is right to move the brand forward and the new identity reflects our vision for the future.”

– Taylor Cox, Partner and President

A Better Way to Be Insured.

In addition to the logo, the agency is embracing the tagline “A Better Way to Be Insured.” It is a credo that we have always embodied, but will now be clearly communicated to our clients and industry partners. Our goal is to design the best coverage solutions, leverage the best carrier partners, and deliver an industry-leading customer experience.

“The new brand showcases our commitment to serving our customers into the next generation. It’s about the hard work that our team has put in for 70+ years to truly deliver a better experience.”

– Ric Cox, Partner and Past President

Connect with Us

If you’re interested in learning more about our vision, we’d love to hear from you! Reach out to your advisor or support team or contact us.


Cox Insurance provides Home, Auto, Liability and Business insurance that exceeds expectations. For a personalized quote, please contact us here.

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A BETTER WAY TO BE INSURED

1639 Larpenteur Ave W
Saint Paul, MN 55113
(651) 647-0001

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